Online Advertising Mistakes ? 3 Donts For Newbies – Internet-Marketing
Online Advertising Mistakes ? 3 Donts For Newbies
Are you new to Network Marketing? If you are, then PLEASE avoid these mistakes when you promote your business opportunity!Mistake#1. SpammingSPAM: Sending People Annoying MessagesYes, you got the point! People hate spams simply because they are annoying! They receive emails from someone they don't expect. So stop making a list of those email addresses from Newsgroups or Free Ads Classifieds or wherever! It's just not going to work that way to promote your business.Spamming on the contrary could put your business at risk. Since almost all of the internet users nowadays just can't put up with it, here's some predictions of what they could do to ruin your business.If you join an affiliate program or perhaps you are a representative of a certain company, they could just send an email to that company, informing them that they are receiving spams from you. Generally, they have zero tolerance for spamming and will eliminate you without warning.Or, they also can make a report on you to your Web Host or ISP. How about that?!Mistake #2. Reach un-targeted peopleI understand that you are excited to drive a great quantity of visitors to your website. Yes... that's what they told you to do, right? The more visits to your website, the greater the possibilities of sign-ups... But, the more important thing is that those visitors should be targeted people! You don't need just 'visitors', you need 'targeted visitors' to your site!That's why you should be wise in advertising, because you have to decide what kind of people you want to reach.For instance, if you join a Network Marketing program that needs big investments, you don't want to place an ad in Free Ads Classifieds! Why? You'll probably have many visitors to your site, but NO sign-ups - Why? Because they can't afford it! Most of them who read ads in Free Ads Classifieds are those who are hunting for FREE opportunities?So, make sure your advertising reaches targeted people!Mistake#3. Promote in Newsgroups or Mailing Lists that prohibit any kind of advertismentThis is considered to be spamming also!So, if you are planning to advertise in Newsgroups, Forums, or Mailing Lists, make sure that they allow advertisements - Study the terms of agreement first!Well, that's it!Don't do these 3 mistakes and you will save a lot of your time and efforts!Copyright 2005 Farid Aziz.Farid Aziz is a full-time Internet Marketer. Reveal more of his FREE tips and strategies on Internet Marketing and get a FREE Course on How to Make Money Online with Your Hobby at Internet Marketer Sells
How To Make Readers Desperately and Uncontrollably Wanting To Buy Your Product – Internet-Marketing
How To Make Readers Desperately and Uncontrollably Wanting To Buy Your Product
Are you looking for ways of persuading your web site visitors to buy your product or service? Or for ways of writing a sales letter so that you sell more?Then you need to understand why people buy in the first place.People buy things because they want to. Not necessarily because they need to.We don't need to buy expensive designer clothes, for instance, but we want to. Because we want to look good, and great clothes makes us look good. Why do we want to look good? In many cases, simply to attract the opposite sex.This is why so many designer clothes ads use sex to sell.It's simple, but it works. In a magazine ad ? by placing a guy in a particular designer suit next to a couple of beautiful women, the readers subconsciously thinks that by buying that suit, he too will attract beautiful women.Emotion makes you buy. Wanting to achieve something makes you buy.You need to trigger the reader's desire for your product. Not necessarily by focusing on your product, but on how his life will change when buying this product.Focus on the potential customer, not your product.You can't force people to buy. Unfortunately, some of you might say.But why force someone, when you can make them want to buy voluntarily? With much better results? Trigger their emotions so that they want to buy. Make them want your product. Feed them with emotional triggers so that they get excited about the project. Let them so the sales job.How to trigger their emotions?Tell your reader how his or her life will change after buying your product. Are you selling power shower heads? Tell them how fantastic you'll feel every morning using these heads. Describe it. Compare your power shower heads to the ordinary, cheap shower heads.Show them how the features of the product will benefit the buyer.Appeal to his or her emotions.Are you selling cars? Let the prospect sit in the car, let him drive the car. Point out all the little details, like the high quality leather that is used on the seats. (Don't say a word yet about how much this costs extra.) Paint him a picture...describe to him how wonderful it'll be to drive this car every day. Describe how the product will change his life.Make them want your product.But in order for the emotional appeals to work, you need to use logic, too. Because the prospect must justify his uncontrollable urge to buy.After the initial emotional appeal, give him all kinds of logical reassurances of why it's OK to buy. Tell him how much money he will save using your product, tell him you've reduced the price of your product so that if he likes it he'd be much better off buying straight away, tell him that you will give him additional bonuses if he buys immediately, and the best trick of all?Tell your potential customer that he can return the product to you at any time and get a full refund if he's not entirely happy about it.This is the ultimate logical appeal.If he wants your product; if you've made him want your product - the main thing holding him back is money. If you take away this risk, he's got nothing to loose.Use emotion to get your readers to desire your product by showing them how they will benefit from the product. Use logic to take away their resistance to buying. Use logic to take away all the risks.About The AuthorSteve Atlas writes regularly for the Internet Marketing Dictionary - http://www.internet-marketing-dictionary.com