The Problem With E-Books – E-Books
The Problem With E-Books
One of the most popular online ventures is selling e-books. People are hungry for information; that's why they're on the Web in the first place. And e-books are cheap to produce and distribute.However, I've come across quite a few new online entrepreneurs thinking they're going to strike it rich selling a $20 or $30 e-book. They've failed to do some simple math.Suppose you sell an e-book for $30. Deduct $5 off your $30 sell price to account for advertising and other costs. That leaves you with $25. You'd have to sell 1,000 copies a year to make $25,000. That's a lot of copies! Even if you did sell that many, 25 grand isn't exactly going to put you on Easy Street.Another factor is competition. Many e-books with resell rights have also be purchased by hundreds, possibly thousands, of competitors.And if you're selling an e-book as an affiliate, you're usually limited to 50% or less of the sell price.The key to making large amounts of money selling information products is that you need resell rights for at least one higher priced item.Say you have duplication rights to a product that sells for $400. If you sold just 6 copies of this product a month, you'd be pulling in $2,400 in sales. That's $28,800 a year. If you sold 12 a month, you'd make $57,600 a year. Sell 24 a month and you're raking in $115,200 a year."Wait a second" you say. "What about my costs to duplicate, package and ship the product?"Here's the beauty of the information marketing business: people pay for the value of the information, not the physical medium on which it's delivered (e.g. paper, audiotape, videotape, CD etc.)It's dirt cheap to duplicate information products. It's easy to duplicate a CD-ROM on your computer and blank CDs are less than a dollar each.I have an info product that I sell for $397. To duplicate, package and ship it via UPS, costs me $60. Subtract $50 for advertising. That still leaves me with $287. That's a huge profit margin.So instead of concentrating all of your marketing efforts on low priced info products, be sure that you have one or two higher priced items that you're actively promoting.Use e-books as a stepping stone to upsell customers. Once they've purchased a product from you, you've established a relationship with them. Someone who's already down business with you is five times more likely to buy than someone who hasn't.About The AuthorDave Coyne is a copywriter, marketing consultant and president of DC Infobiz. Get his FREE REPORT on how to start your own Information Marketing Business at home. Send an email with REF006 in the subject line to dcinfobiz@GetResponse.com
Internet Marketing Online: 15 Smart Quick Ways To Profit From Ebooks – E-Books
Internet Marketing Online: 15 Smart Quick Ways To Profit From Ebooks
If you have an ebook, I can show you 15 internet
marketing online secrets to profit from it:1. Allow other e-zine publishers or web site owners
to republish small nuggets or excerpts of information
from your ebook with your byline or ad included.2. Make extra profits from selling monthly updates
of your ebook. You could also back end sell the
extra never released chapters of your e-book.3. Give away a free ebook and then give people an
option of buying the paid version of the ebook. Also
let others give away the free version of your ebook.4. Divide your ebook content into reports then give
people the option of just purchasing the info they
want.5. Purchase reprint rights to other people's ebooks
an combine them with your in a large package deal
or private ebook library web site.6. Change the benefits on your ebook ad copy into
links. When people click on it take them right to the
order page. It'll give them a urge to buy your ebook.7. Charge people a cheap price to read half of your
ebook. If they like it, they can pay full price to read
the other half.8. Offer freebies that are related to the ebook your
selling. It could be free monthly ebook updates,
free e-zine, free consulting, etc.9. Show your prospects a sample page out of your
ebook. Just black out some of the important info.
This will make your prospects curious to buy.10. Provide a low and high priced version of your
ebook. Show benefits of each version side by side.
People usually spend a little more for extra info.11. Offer the reprint rights to your ebook. You can
sell the rights with the regular purchase price or as
a separate higher price.12. Make your ebook available for offline people.
Your could turn it into a print book, report, video,
audio book, print newsletter, etc.13. Redesign your ebook for specific niches. You
can create multiple profits with very little work. Ex:
Turn a business ebook into a craft business ebook.14. Give your prospects discount coupons on other
products when they purchase your ebook. It could
be your products or others that you made deals with.15. Divide your ebook into online newsletter issues.
You could charge a reoccurring monthly subscription
for people to view each issue.May you succeed in your internet marketing online and
make a lot of money.Warmly,I-key Benney, CEOI-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", (work from home) program, which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free "cash"?
Internet Business Model For Selling A Single, Unique Product – E-Books
Internet Business Model For Selling A Single, Unique Product
An e-book is a single, unique product. It's unique because
no 2 authors can write exactly the same book since it will
contain each author's own knowledge, personal experiences
and other things not known to the other.When you have a single, unique product, you can sell it
directly off your SINGLE-PAGE web site. You want this page
to focus on selling this single product. There'll be NO
other links on this page except to your ORDER FORM.Your main objective is to make the Prospect do one thing
and one thing only - DECIDE whether to buy your product or
not.To achieve this goal, your web site will answer 4 simple
questions in your Prospects' minds:1. Why should I buy this PRODUCT in the first place?
======================================Show the BENEFITS that will go to HIM if he does.He doesn't care what you think of it. He only cares what he
can get out of it. If the benefits listed don't appeal to
him, you'll have no sale. It doesn't matter how well you
answer the next 3 questions if this first question is not
answered.If you've done a good job here in his mind, he'll then ask
the next question.2. Why should I buy it from YOU?
===============================If your product appeals to him, why should he buy it from
you and not somebody else with a similar product?You can do this by:a) Demonstrating that YOUR product is really different
======================================Describe some of your contents that you know are not in
your competitors' books. If it's different enough, you have
a higher chance of being chosen.b) Proving that you have CREDIBILITY
======================================Show your experience and qualifications. You can also
include testimonials from your previous customers.
Verifiable testimonials (those with web site addresses)
have greater weight than those that simply states some
initials and a place (for example, "J.R., Texas").3. Why should I PAY you what you want for it?
========================================Prove to your Customer that your product is worth $1,000 to
me, and I may pay $1,000 for it. However, tell me that
you're willing to accept only $50 for it, and your
customer's buying decision has just become easier.This is called the "bargain" factor - and it's used all the
time by savvy Internet Entrepreneurs. Of course, the VALUE
your Customer is getting MUST be what you said it is,
otherwise it wouldn't work.4. Why should I buy it NOW?
==========================This is the final hurdle. Your Customer must be compelled
to act NOW. If there's no urgency to buy from you when he's
at your web site, he'll likely take his time to decide.
He'll think, "I'll come back to this site later" - but
almost always he won't. This is the case because there are
usually other more important things occupying his mind than
the thought of buying your book from you.When he leaves without buying, you'll usually have lost him
as a Customer. Thus pressuring him to act WHILE he's at
your web site will increase your conversion rate.=======
SUMMARY
=======Your Killer Sales Letter must answer the above 4 questions
very well for you to have any chance of a sale.If you can't write, or have no product to sell, or have no
programming or web designing or technical skills necessary
to put up your Internet Business selling your own product -
why don't you buy "Sen Ze's Mini-Encyclopedia of Low-Cost,
High-Profit Internet Business Models"?It comes with Master Resell Rights (thus you have an INSTANT
PRODUCT) plus the Killer Sales Letter plus all other materials
you need to help you set up your own Internet Business quickly
(there's NOTHING for you to write for your web site)!Click below NOW and be in business very soon after that.
Sell just ONE copy and you've made back your investment!Warm Regards,
Sen Zehttp://www.theebizmanual.com