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8Mar/100

Correct Formatting Maximizes Effectiveness of Online Articles – Writing-Articles

Correct Formatting Maximizes Effectiveness of Online Articles

Understanding the rules of correct formatting for online articles will assist webmasters in driving greater awareness of and traffic to their online enterprises.For online marketers, the difference between creating a widely-read article and one that ends up in a publisher's reject pile is often rooted in the principles of correct formatting and savvy writing. Therefore, before developing an article designed to enhance your online presence, you should familiarize yourself with few principles of online publishing. Indeed, knowing how to how to format and write a successful article will help to ensure your publication reaches the largest audience and maximizes your business' presence.Tip #1: Create a Powerful TitleHeadlines are critical determinants of how widely read an article will be. Online, titles are important because readers typically find articles through search engines which, in turn, locate articles largely by way of titles. Therefore, use correct formatting to develop a powerful title that captures the keyword of your article in its first three to five words.For example, if your article is about ten ways to have a great family vacation on a low budget, consider a title such as: "Low Budget Family Vacations ? Ten Ways to Have a Great Time for Less," instead of " Ten Ways to Have a Fun, Low Budget Family Vacation." The first, more powerful example has the most important words- "low budget family vacations" - at the beginning of the line, the location where search engines will most easily find them.Tip #2: Create an Article Instead of an AdYour article should be an informative, useful, well-written piece that simultaneously serves as a showcase for your strengths and expertise in your field. It should not be an advertisement. In fact, publishers will likely reject an article that reads too much like an ad, or includes too many promotional references to the author's website. Correct formatting, then, requires that you simply include a reference to your URL in the resource box at the end of the article rather than directly into the body itself.Tip #3: Understand the Rules of SubmissionOnline directories will often reject articles which do not follow their submission rules. Some e-zines and newsletters accept articles with word counts in the thousands, but the optimal article length is somewhere between 400 and 800 words. You want people to read your whole article, so keep it concise and focused.Many e-zines require authors to format their own pieces in HTML, so it's a good idea to acquire some basic HTML skills. That way, you can include basic text styles and follow the correct formatting procedure for whatever e-zine or directory to which you are submitting.Lastly, make sure you proofread your article for clarity, grammar, spelling and correct formatting. Correct formatting of article marketing helps build your reputation, too, as the quality of your work is extremely important.Tip #4: Utilize the Resource Box.The resource box is an essential tool of article marketing. It is a short paragraph at the end of your article where you present yourself, your company and, most importantly, your URL.Generally, correct formatting of a resource box calls for the author to give his or her name first, and then explain in a few sentences what services his or her enterprise offers. This is a pitch, but many article directories and marketing experts suggest keeping it from sounding like a "hard sell." Again, publishers will reject articles with "abusive" resource boxes such as those which are either too long or ad-like, or rife with links to websites with no relevance to the article topic.There are different schools of thought regarding other elements to include in the resource box, such as direct contact information or a free offer. However, as long as you adhere to correct formatting principles, you can be somewhat inventive.Online marketing through article submissions is a critical component of many website marketing strategies. Understanding the rules governing correct formatting of online submissions, though, is critical to maximizing the effectiveness of your marketing strategy.For additional information on how to appropriately submit online articles for publication, please visit the following resources: Knight, Christopher. "Article Marketing 101: The Perfect Author Resource Box" ezinearticles.com. Ed. Christopher Knight. http://ezinearticles.com/?Article-Marketing-101:-The-Perfect-Author-Resource-Box&id=17172Carraro, Deborah. "The Ins and Outs of Article Submissions" Websition.com. Ed. John Doetsch. http://www.websition.com/articles/121/1/The-Ins-and-Outs-of-Article-SubmissionsShaw, Steve. "Online Article Submission Tips" Onlinebusiness.about.com. http://onlinebusiness.about.com/od/marketing/a/articlesub.htmJohn Doetsch is the editor of Websition.com where you will find additional articles and web site content written by the Internet's most gifted authors. Authors are encouraged to submit articles to boost your web site traffic and link popularity by presenting your articles to thousands of targeted publishers, ezine editors, and webmasters. http://www.websition.com

22Feb/100

Independent Research Proves Effectiveness of Magnotherapy Wristbands

Independent Research Proves Effectiveness of Magnotherapy Wristbands

"Magnetic bracelets reduce the pain of osteoarthritis." Those are the findings of a scientifically peer reviewed clinical trial published in the British Medical Journal (Dec 17 04) The trial used specially designed 'Bioflow' magnets which use Central Reverse Polarity? made by Cornish company Ecoflow Plc.Local woman, Raine Leary, an Independent Distributor for Ecoflow, today spoke of her "delight but not surprise" at the findings. Raine said: "It's wonderful to be able to point to some independent scientific research that supports what I and many customers have believed for years ? these Bioflow magnets really do work." She added: "Complementary therapies normally have to rely on anecdotal evidence so this research is a big step forward. I hope it will encourage more people to be open minded enough to give these very special magnets a try."Raine knows from her own personal experience how the Bioflow magnets can help. She saw her friend's dog go from hobbling from his bed to his food bowl, to walking normally and having far more energy within a few days of wearing his Bioflow collar. She was so impressed that Raine decided to sign up with Cornish company Ecoflow as an Independent Distributor and has been delighted to see that friends, family and customers have reported considerable relief from their aches and pains, some with quite dramatic improvements. She now hopes that other local people will contact her to find out more about the unusual therapy.Raine said: "I am convinced that Bioflow could help a lot of people and animals. In fact Ecoflow Plc is so confident that it offers a 90 day money back guarantee. I personally have seen so many benefits in various symptoms and conditions that I have no hesitation in recommending that people give it a try."The clinical trial was funded by the Arthritis Research Campaign. Dr Tim Harlow who led it said: "Our results did show benefit to patients with arthritis of the hip or knee." He went on to stress: "It seems that not all magnets are the same in this context and we can only comment on the particular bracelets we studied." He also cautioned that people should not suddenly discontinue use of their usual treatments without first discussing it with their own doctor.Since Ecoflow first launched its Bioflow magnet in 1995, the weight of anecdotal evidence supporting its usefulness has continued to mount. The company has amassed files full of letters from people extolling the benefits of Bioflow and Raine has numerous stories of her own about local people who have benefited from the unusual treatment.Raine said: "The Bioflow is special because besides being very strong it uses Central Reverse Polarity? technology. This was specifically designed to mimic the beneficial effects of professional electromagnetic units often used in hospitals." She added: "Not all magnets are the same and people can only be sure they are getting a genuine Bioflow if they buy from a registered Ecoflow Independent Distributor."Ecoflow's chairman Paul Markland said: "This news is wonderful for arthritis suffers but it just confirms what we at Ecoflow have believed for years!" He emphasised: "We do not want to run the risk of inferior products being sold to people in pain on the back of this research. Buying a Bioflow product from a registered Ecoflow Distributor ensures that they are buying the genuine article carrying all the Ecoflow guarantees."
Please note: There is no substitute for sound medical advice and Ecoflow always recommends consulting your own doctor. People with heart pacemakers or other similar implants should not use Bioflow magnets.Anyone interested in finding out more about Ecoflow products or the business can contact Raine directly on: 01189 543142 raine.l@ntlworld.com Contact Ecoflow directly on: 01752 841144 www.ecoflow.plc.ukNotes to Editor: For almost a decade Ecoflow has been at the forefront of developing the science behind 'Bioflow' magnets which use Central Reverse Polarity? magnets into practical, user friendly products which it markets through its own network of Independent Distributors. The company has experienced rapid expansion and currently has distributors across the UK and Europe. Ecoflow has twice been included in the Virgin Fast Track 100 list of top one hundred fastest growing UK private companies and has achieved ISO 9001 quality certification and ISO 14001 environmental accreditation. In 2002 Ecoflow was acclaimed as visionary by the BT Vision research & awards programme.

7Jan/100

3 Ways To Maximize On The Effectiveness Of A Golf Instruction Video

3 Ways To Maximize On The Effectiveness Of A Golf Instruction Video

Golf instruction videos featuring techniques and tips from leading world class players are very common these days.Still there are very few people who can claim to have had their games improved by a golf instruction video. So here are three tips to help you ensure that you reap maximum fruits from every golf instruction video that you ever get to watch.1) Watch the golf instruction video several timesSome people watch golf instruction videos to try and get a single Magic formula that will revolutionize their game. They do not realize that the valuable nuggets in these videos are hidden in the many small things you need to do which add up to a great improvement in your game.This is why it is very important to watch the video several times. At least twice.2) Get webcam shots of yourself playing and compare your posture and positioning to what you see in the golf instruction videoIt may not be very easy to tell what is wrong with your golf swing for example or how to correct it without taking a very close look at your game. The best way to do this is to get somebody else to take webcam shots of you on the course as you play. When you watch these alongside the golf instruction videos, it will be very easy for you to tell where your problem areas are and what you need to do to correct them.3) Do golf-specific exercises to condition your body and musclesThirdly you will need your body and the relevant muscles to co-operate with our mind as you try to implement what you have seen on the golf instruction video.One of the most effective ways of doing this is by getting involved in a golf-specific exercise program to tone and strengthen all the 'golf muscles' in your body. This way, they'll be nothing to stop you from reaping maximum benefits from every golf instruction video you watch.About The Author: Mike Pedersen is one of the top golf fitness experts in the country, author of the Ultimate Golf Fitness Guide, and founder of several cutting-edge online golf fitness sites. Check out his new golf fitness ? golf training site at Perform Better Golf.