What Impact Does Exercise For Golfers Have
What Impact Does Exercise For Golfers Have
In spite of numerous assurances some golfers still dread and fear joining any exercise for golfer programs. So as a last line of defense, they pop up the question of wanting to know just how effective exercises for golfer are on improving a person's game.They want concrete evidence and figures on what the exercises have done for other golfers. I guess it is a case of the patient wanting assurances on just how effective the bitter pill is going to be so as to help them brace themselves for the bitterness to come. Like they want to use the end result as some sort of inspiration to help them through what they are sure is going to be a very nasty situation.Nothing you tell these amateur golfers will convince them that exercise for golfers can in fact be enjoyable when one gets used to them. Or the fact that senior citizen golfers are able to go through them without too many problemsThe reason why exercise for golfer programs have taken off with such speed and have spread like wild fire in the golf game is because they are extremely effective.It is a known fact that no professional in today's game would dare approach any tournament without first going through their regular intensive exercise for golfer program and specifically taking time to deal with the problem areas that affected them most in their last tournament.I have witnessed very young teenage golfers getting involved in strength exercise for golfer routines and within a very short time are able to increased the power in their drives so much so that they are able to hit the ball by a further 50 yards than they were able to do before the strength exercise for golfer program they have gone through.There are really numerous other cases where the effects and impact of exercises have clearly been documented. The huge benefits of exercise for golfer programs are not in any doubt.About The Author: Mike Pedersen is one of the top golf fitness experts in the country, author of the Ultimate Golf Fitness Guide, and founder of several cutting-edge online golf fitness sites. Take a look at his just released golf fitness dvds at his golf training site - Perform Better Golf.
Have Yourself a Merry Little Christmas – How to Tap in to the Holiday Publicity Bonanza
Have Yourself a Merry Little Christmas - How to Tap in to the Holiday Publicity Bonanza
If your product or service can be given as a gift, a publicitywindfall awaits at the end of the year - but you need to startworking in June. Each December, media outlets cover the newest,the hottest and the most unusual Holiday gifts. The reportersassigned to develop these pieces typically depend on two sourcesof information:
1. Phone interviews with local store owners
- and -
2. Press materials that have been sent by publicity seekers.
Let's deal with Point 1. Here's a cool trick: In earlyNovember, write a letter to stores and major websites that carryyour product. Remind them that they may be hearing fromjournalists soon about hot gift ideas, and request that theyconsider mentioning your product when that happens. Point out afew reasons why your product is the newest, coolest, best orwhatever. Ask the vendor to drop you an e-mail or give you acall if a story results that mentions your product.
Now, on to old-fashioned publicity. When to contact the mediadepends on the publication or program's lead time (how far inadvance of publication or airing the material is developed).Magazines like Woman's Day have a lead time up to six months, soget materials to them now. Newspapers have a lead time as shortas a week for feature material, so send materials in November. Inbetween are wire services, medium-lead magazines, "in-flight"magazines and others. To learn the lead time of a particularmedia outlet, call the editorial department. If that doesn'twork, try the advertising department.
What you send should be kept simple -- a press release about yourproduct/service, a pitch letter explaining why it's such a greatgift idea, and, if applicable, a disk with color product photos.See our articles "How to Write a Great Pitch Letter" http://www.publicityinsider.com/pitch.asp and "How to Write aGreat Press Release" http://www.publicityinsider.com/release.aspfor more details.
As you craft the materials, think about where yourproduct/service fits. Based on its nature, cost, rarity orusefulness, it may work with a variety of typical Christmas Giftstories such as: Great Stocking Stuffer Ideas, Gifts forTeenagers, Gifts for the Person Who Has It All, Gifts forExecutives, Gifts that Relax, etc. By suggesting a category foryour product, rather than simply stating "Here's a product thatwould make a nice holiday gift", you're making yourself stand out-- and maybe even giving the journalist an idea for a story anglethat he or she wouldn't have thought about otherwise. Eitherway, your chances of getting coverage are greatly improved.Bill Stoller, the "Publicity Insider", has spent two decades asone of America's top publicists. Now, through his website, eZineand subscription newsletter, Free Publicity: The Newsletter forPR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp , he's sharing -- for the very first time -- his secrets of scoringbig publicity. For free articles, killer publicity tips andmuch, much more, visit Bill's exclusive new site:http://www.publicityInsider.com
Why You Want What You Cant Have – Positive-Attitude
Why You Want What You Cant Have
"You can't always get what you want . . ." The Rolling Stones will soon be singing this refrain at venues around the world, as they embark on a year-long concert tour in August.This song, now decades old, addresses a universal truth. Here's the rest of the refrain:You can't always get what you want . . .
But if you try sometimes
You just might find
You get what you need.What is it that you really wanted and didn't get? The affections of a person who was with someone else? That dream job? The last cinnamon-raisin bagel snapped up by the customer in front of you?These scenarios range from trivial to potentially life-changing, but they all have one thing in common:WHEN YOU DON'T GET WHAT YOU WANT, YOU WANT IT EVEN MORE.Here are three reasons why this is so:1. Heightened attention: When something is hard to get (or forbidden) you immediately pay more attention to it. Notice that when you are on a restricted diet, you sometimes get too focused on what you "can't" eat. This heightened attention -- which can escalate into obsession -- makes the forbidden food seem very important. Your inner brat takes advantage of this, and tries to convince you that you MUST have that chocolate.2. Perceived scarcity: When something is scarce or in short supply, its perceived value increases. You want it more because you think other people also want it. If you've ever bid at auctions or on eBay, you know the experience of that last-minute excitement as you watch the bids spiral upward. The more people who bid, the more you're willing to pay for the item. Your inner brat wants it at any price.3. "Psychological Reactance": People don't like to be told they can't have or can't do something. It's related to not wanting to be controlled by others, especially if the situation feels unfair or arbitrary. The "reactance" is both emotional and behavioral.The emotional part is your inner brat saying, "Oh yeah? I can't have what I want? Just try and stop me!"The behavioral component is what you do about it, which usually involves some type of rebellious reaction. You see this with teenagers whose parents have forbidden them to date certain people. Reactance also explains why a "Wet Paint" sign invites unwanted fingerprints on the newly painted surface.Next time you don't get what you want, ask yourself whether one of the above factors has influenced your desire. If so, let go of the pursuit. Your inner brat won't be happy, but ultimately (in the words of the Rolling Stones,) you "might just find [that] you get what you need."Pauline Wallin, Ph.D. is a psychologist in Camp Hill, PA, and author of "Taming Your Inner Brat: A Guide for Transforming Self-defeating Behavior" (Wildcat Canyon Press, 2004)Visit http://www.innerbrat.com for more information, and subscribe to her free, monthly Inner Brat Newsletter.