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2Jul/100

Three Powerful Tips on Selecting a Book Topic that Sells – Book-Marketing

Three Powerful Tips on Selecting a Book Topic that Sells

The topic of your book or eBook counts-big time. Which would you buy-The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need? What will they be willing to pay for your information?
Try these three powerful tips:
1. Write a book your audience needs or wants. Think of a particular audience's challenge or problem then solve it with your book. People want how-tos and skills. While sex is still a top seller, people want related topics such as successful Online dating, or how to create a life partner relationship Challenges like making money and saving time still attract book buyers. Business books sell well. People need writing, reading, speaking, computing, communication, math, sales, marketing and Internet skills. Non-fiction how to books sell best. When your nonfiction books sell well, you can finance your novel.
2. Survey your market. Brainstorm with and ask for feedback from friends and associates. Let them vote on the best ten topics, titles and subtitles, even chapter titles. Ask them what words convince them to buy the book? If they are lukewarm about your title, ask them to give you one. While some authors get their title instantly and know it's the right one, many of us need help.
When you use the synergy of more brain power, you receive so many more ideas. Don't be attached to your choices. If the title is the number one thing that sells your book, wouldn't you want the right one? Feedback always helps build a better book.
3. Create a winning vision for your book. Know that your book will be published. Specifically name the outcomes you will see, hear and feel. Place this winning vision in color on a card. Put it near your workstation.
Sample: Place today's date including the year at the top of your card. Then state: "Now that my book (title and subtitle) is finished and is a huge seller." I see---thousands buying it from my book-selling site I hear---applause from multiple audiences affirming it I feel---exhilarated, confident and pleased it's such a hit. Most writers write first, then hope someone will buy their treasure. It's always the other way around. People won't buy unless they feel your $20 or more book is worth their hard-earned money, and they won't buy unless they feel they must have your information Suit your preferred audience and sell many more books.Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

29Jun/100

1 Powerful Strategy To Craft Your Article For Maximum Readership – Writing-Articles

1 Powerful Strategy To Craft Your Article For Maximum Readership

Do you know one of the most powerful marketing techniques to get
free publicity? It does not involve any optimization for the
search engines or any bidding for the pay per clicks. The answer
is that simple and it's called article writing.Many marketers have recognised the true power of writing articles
as a means to get free publicity and marketing their businesses.
The problem is that not everyone can be 100% sure to be
successful with this method because although writing articles
may seem to be easy, it is not in the sense that you don't
just need to produce an article but you need a quality one.
Then you need to reach a large audience of people interested in
reading your articles and this is why your articles need to be
good.As a result, you have more chances in getting these people to
click on your website link in your author bio or bylines at the
end of your articles. This means traffic and potential
subscribers or sales.The real value of this marketing strategy is to get your
articles distributed to as many websites on the Internet as
possible or even newsletters and to get read of course.
Submitting to article directories or article banks are also
a profitable way to get your articles picked up by other
websites and webmasters.Getting your articles read is absolutely crucial because what's
the point of having your articles on hundreds or thousands of
websites if noone is interested to read them. If people don't
read them, you won't get any traffic because they won't even
bother to click on your website link in your author bylines.So how do you increase your chances in attracting a maximum
readership for your articles? The answer might surprise you.
It's your article title, simple as that. You might have the
best written article but if you have a poor title that does
not arouse any interest or curiosity, you have dramatically
reduced your chances to get a maximum readership and potential
clicks to your website.Some good examples of powerful article titles can be:(1) 5 Powerful Ways To Generate Loads Of visitors Without
Spending A Dime
(2) 2 Search Engine Optimization Strategies That Have Never
Been Revealed Before
(3) 1 Simple Thing That You Are Neglecting On Your Site That
Is Costing You Thousands In Lost SalesThese titles are "how to" titles and are among the most
powerful to get maximum readership.So here you have it. If you are writing articles but are not
seeing any real benefit, try creating an eye-catching title
for every new article that you write and of course a good
introduction, body, conclusion and get it distributed to as
many sites and newsletters as possible.With time when you will have all your quality articles
scattered across hundreds or thousands of sites, you will see
the true power and potential of getting a signicant amount of
free long lasting traffic from your articles.So now you have no excuse not to get a better return on
investment(ROI) from your articles.This article can be freely published on a website as long as
it's not modified in any way including the author bylines,
plus the hyperlink must be made active just like below.Jean Lam is the editor of Web Biz Secrets Newsletter.
Subscribe today for powerful marketing tips and receive
his new PDF eBook "3 SureFire Ways To Start An Internet
Business And Strategies To Promote It"Visit his Internet Marketing Resource website.

26Jun/100

The Most Powerful Niche in the World and How You Can Always Profit from It – Internet-Marketing

The Most Powerful Niche in the World and How You Can Always Profit from It

There is one piece of software that is always going to be purchased like hotcakes regardless of how the market is. No matter if it is a recession, no matter if most people experience a "slow" market. It is not even new. It is what made the industrial world what it is today, and it all started with a man called Henry Ford.What For did was to implement the use of the conveyor belt in a large scale, and later this automation process was then one step further when robots where invented. This completely revolutionized the way we all live.Boring, hard, repetetive tasks where now being completed with tireless metal slaves, and big money was made because the robots don't require rest or even a salary.So what does this have to do with you and your business? Invent the robot again! Well, sort of. The niche that I am talking about is automation software. Because, you see, this is a robot of sorts, and they have excised since the boom of the Internet, and there will always be a market for it. Internet marketing fads and trends always bring new tasks to be performed.If you can make help a marketer make this time consuming tasks a breeze he will save time and money, so he'll buy it. Take blogging for example. When the big blogging trend started, and marketers all over the world saw the opportunity to get indexed fast by the search engines they all jumped on the blog craze. Smart people began developing software to autopost, auto-ping, auto-this and auto-that, and yes, these small pieces of scripts and software made people a lot of money.Same thing happened several years ago with autosubmitters. Buy a piece of software and it will optimize your page for the search engines and submit it to hundreds of them. See, another robot saving time and money for a lot of people.More examples? Recently several sites has begun offering article-pulling software that takes articles from directories and inserts them in templates, another time-saver. There will always, always be a need for automation software and it will always be in high demand.So there you have it, an ever-hungry audience with money to spend (since they are making money and what you sell to them can save them time and make them even more money). That, and the fact that man is lazy by nature.So the next time you see a marketing trend, find what you could do to cash in on by automating it. Make yourself a blue-print and send it of to the freelance sites. Have it built for you, and write, or have someone write, the killer-copy for your product. Do you smell the money yet?Markus Wahlgren is the creative writer of Sparkle Media. He has put together an unbiased site about Forex Investments at Duraprofit.com