Chiropractors: Theyre on My Team!
Chiropractors: Theyre on My Team!
Whenever I see the title "men's health", it conjures up a couple of images in my mind, and as far as most of the articles I see on the subject, they fall into one of two distinct and very different categories. It's either a sort of bodybuilding bust-your-buns biceps and washboard abs type deal with the fake tan and the body oil and the ubiquitous smile or it's the serious senior, Alan Alda persona doctor advising on the necessity of enduring an examination with a latex glove and all the guilt you have to endure if you don't.Who needs to be reminded that there is something slowly going wrong with you inside and it's your duty to identify it and do something about it? Hey, leave me alone, I'm feeling pretty good and who wants to rush to diagnosis? And as I said, the other extreme is the in-your-face body that only took thirty hours a week at the gym for the last three years and a basin-load of creatine to realise. I don't think there is much point in writing about "pumping iron" workouts, when every gym in the land will counsel you on how to get those pecs bulging like they're on steroids.No, for me men's health is sort of like the Cresta Run or the Luge at the Olympics, you hurtle down an icy slope flat on your back and try to steer clear of the sides; that's the part that I think is like men's health, try to steer clear of the sides and slip on through to the finish in one piece.Anyway, here is my content part as opposed to my comment part: Chiropractors. They are a staple in my team to get through to the end and they can help you and me make it to the finish line in much better shape than we would without them. But, heavens, you would not believe the number of guys I run across complaining about some part of their body and how incapacitated they are and how they can't do so many of the usual things and then, when I suggest that a chiropractor could fix that problem in about fifteen minutes flat, they shy away shaking their heads, "oh no my brother-in-law was screwed up by a chiro" or, "no I don't trust them " or simply, "no I've been through this before, it only lasts about four weeks", hey, oh great, only four weeks!!So I incorporate a regular chiropractic adjustment every five to six weeks into my schedule, just to keep my spine limber and supple and no I'm not going to him because I have a problem, but maybe that's why I don't have a problem. So with the medical professionals it's sort of like having a team of specialists, each one taking care of a particular aspect of your overall health. And, seriously here, I genuinely feel that chiropractic care is a plus especially for anyone with athletic aspirations; these guys are not just for the sore backs, they can be a definite asset in your athletic arsenal. Funny thing is that if they deal mostly with athletes, I think they seem to call them Sports Kinesiologists; much more palatable to the athlete and sounds so much more "formula one" type stuff, right?So consider getting yourself organized with a good chiropractor and see how it goes, I bet you will not believe the kinds of problems you might get solved by a chiropractic adjustment; again it's not just about sore backs and slipped discs. I certainly put them high on my list, and when I may have overdone it a bit here and there, it does impart a certain amount of confidence knowing that there's a pretty good chance that my chiropractor can respond to my slightly irreverent request, "OK, now put me back in the game, doc." Some even have a sense of humour: I was complaining to mine the other day about getting older and he just said, rather wryly, "hey, the alternative is not so hot either!"About The AuthorGordon Black is a world-ranked Master swimmer and Canadian national record holder. A member of the British swim team in the late '60s, after thirty years out of the pool, last year Gordon returned to competitive swimming in the Masters forum. He offers an online weight loss, fitness and motivational coaching service through his web site www.gordonblack.com where his competitive comeback is chronicled. Gordon is currently working on a book based on his own weight management and fitness system - publisher's enquiries welcome!gordon@gordonblack.com
Best Sellers Aren?t Written ? They?re Made – It?s All About Promotion – Book-Marketing
Best Sellers Aren?t Written ? They?re Made - It?s All About Promotion
Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. With so much competition, making the best-seller list is no easy task. So how is it that out of the thousands of mysteries published each year, some become best-sellers while others never get past the publisher's front door? The answer is simple ? promotion.Strategy is KeyMany authors are so confident that their book will sell itself, but unfortunately, that simply isn't the case. To hit the best-seller lists, you need to devote a lot of time to marketing. Promotion is important, because even if you think your book is destined to be a best-seller, no one will buy the book if you don't market it and set up the appropriate distribution outlets.At this point many authors proclaim: "But my publisher is supposed to market my book, not me." That's not entirely true. While the publisher does want your book to sell (that is, after all, how they make money), with all the books a publisher represents, their PR department can't possibly give your book the attention it deserves. They're often promoting multiple books at once and must spread out their time and resources fairly between everyone.That's where the author comes in. By taking charge of your book's promotion, you can make it to the best-seller list.The first step in devising a promotion strategy is to create a powerful media kit. You can be the most brilliant book promoter in the world, yet fail at making your book a bestseller if you do not have a strong and persuasive media kit. Why? Well, you may be able to talk a good game and get people excited about your book, but when they ask for your press kit and see a measly, uninformative packet with a few clippings and nothing more, all your build-up will fall flat.What's in a Media Kit?Think of a media kit as your book's resume. If it doesn't look good, it certainly won't attract the interest of media, distributors, or bookstores. The kit should contain:1. A cover letter ? A one-page letter that entices the reader to open your kit.2. A press release ? Usually one page long, the press release describes your book and its timeliness.3. A mock book review ? A one to two-page overview of your book that gives the highlights.4. An author biography ? A one-page document that introduces your credentials for writing the book.5. A book sell sheet ? A one page flyer for your book that gives ordering information and sell copy.6. A book catalog sheet ? A one page information piece that gives the technical details, such as how many books come in a case, the book's sales handles, the author's publicity campaign, etc.7. A novelty item such as a postcard of the book's cover, a bookmark, a counter card, etc. ? Including a novelty item makes you memorable. It also showcases some of your marketing efforts.You Can Do It!With a powerful media kit, you can keep the momentum strong and get people begging for more. This, in turn, will lead them to buy the book, which could ultimately lead you all the way to the top of the best-seller list.Dawn Josephson is president and founder of Cameo Publications, an editorial and publishing services firm based in Hilton Head Island, SC. She is also the author of Putting It On Paper: The Ground Rules for Creating Promotional Pieces that Sell Books and the co-author (with Lauren Hidden) of the new book Write It Right: The Ground Rules for Self-Editing Like the Pros. . For more information, please call 843-785-3770, e-mail Dawn@CameoPublications.com, or visit http://www.CameoPublications.com
Forums: What They Are And WHY Theyre Essential For Anyone Considering Starting An Online Business
Forums: What They Are And WHY Theyre Essential For Anyone Considering Starting An Online Business
Well... first off, let's define exactly what a Forum is so that you'll be able to relate to what I'm about to explain within this article.The simple definition of a Forum is... it's a online community with a open discussion that allows you to 'Post' questions or queries related to a specific topic.You can find Forums online related to any topic under the sun, so it doesn't matter what the question is that you might have because there's a Forum out there with hundreds, if not, thousands of members ready and willing to give you helpful Tips and Advice to the questions you have making your life and decision making that much easier.I can't stress this enough, especially if you're New to Internet and the Internet marketing scene.Now, for the last segment of this article on want to focus on WHY forums are essential for Anyone who is considering starting an online business.Well, the main reason is this... Forums are a great way to research your market you are considering developing a Product or Service for.Why, you ask?Simply because this is where people go to post there questions about a certain problem they're dealing with and the 'Rule Of Thumb' is... when creating a Product or Service (no matter what kind of product or service it is) make sure it solves a -- Problem.This is the KEY ingredient to the success of your Product or Service.Seriously, take a look at all the Posts from the members and note which ones share the most common threads.If you see alot of common treads, that means there's potential for a Product or Service to be developed.By doing this simple task it will save you Time and more importantly... MONEY, because who would spend the Time and Money researching and developing a Product or Service if there was NO demand for it. Right?You see how this works.It Pays to do a little research.And Research is the KEY ingredient for a successful Product or Service and Forums are simply a great place to get started, especially for anyone considering starting an online business.Now, with that said, what you need to do now is figure out what you would ENJOY doing as a online business and draft up a business plan from there.This is a VERY important step.Then, go to your favorite search engine and search out a few forums within the area of business your interests lie and become a member.Take notice to the main topics and write them down on a notepad so you can look over them later to see if there's any potential.(Remember, the most common threads)It's that simple.I truly hope this article helped you and opened up your mind up to the endless possibilities that await you online, no matter what business your considering.We all need Answers and Forums are simply the BEST place to get them answered.Want to get MORE 'Insider' marketing Secrets on How-To drive HUGE amounts of Laser Targeted Traffic to your website? Then you need to subscribe to Cory Threlfall's ezine called... The Internet Wonders eZine at -- internet marketing