Interviews with Well-Known Ezine Writers #2: – John Colanzi – Writing-Articles
Interviews with Well-Known Ezine Writers #2: - John Colanzi
MS: John, you must be one of the most prolific Ezine
Writers on the Web - I see your articles nearly everyday in
the article lists and in dozens of Newsletters. How long
have you been writing Ezine Articles?JC: I first started writing ezine articles around 1999.MS: What are the main topics that you write about in your
Ezine Articles?JC: I mainly write two types of articles, (i) Marketing and
promotion, (ii) Success and motivation.MS: John, how important have Ezine articles been in
promoting your website?JC: I sometimes use paid advertising, but my main method of
promotion is writing and submitting articles.MS: John, what sort of Articles have you had most success
with? In your experience, what kind of Articles are most in
demand?JC: I get the most feedback on articles about success and
motivationMS: Some Ezine Writers promote a product or service in
their Resource Box, while others aim only to get a
subscription to their free Newsletter. What would your
advice be for getting maximum results from your Resource
Box?JC: I usually promote my newsletter and free ebook in the
resource box. Sometimes I promote a product, but mainly the
newsletter.MS: What have you found to be the most effective ways of
getting your Articles published?JC: Persistence. I've set up a weekly mailing to
publishers. Most publishers get a lot of submissions, so
getting them to notice you article will take some time.
Once they start using your articles, they are more likely
to start reading your submissions.MS: Apart from getting your Articles published in
Newsletters, are there any other ways you use your Articles
to promote your website? (such as turning them into a free
E-Book)?JC: I created my free ebook Street Smart Secrets Of Success
from a collection of my success and motivation articles:
http://www.internet-profits4u.com/streetsmart.exe. I was
also contacted by a publisher who read the free ebook to
create a free e-course for his ebook Autoresponder Gold. So
from the articles I've created my ebook and the 7 Days To A
Turbo Charged Mind email course:
johncolanzi@freeautobot.comMS: Some people are discouraged from writing Ezine articles
because it seems that everything has already been written
about. What's your view on that?JC: Every writer brings their own style to a subject. You
may read about it 100 times, but a certain writer's way of
presenting the information, may be the article that gets
you to take action.MS: Yes, that's an important point. What's the single most
important style tip for writing a good Ezine Article?JC: Write to one person. Make the ideas personal to the
reader.MS: How important have Ezine Articles been in achieving
your success in online business?JC: Every good thing that's happened to me online has been
a result of someone seeing an article.MS: And finally John, what would be your advice to someone
who wants to write Ezine Articles but has never written for
the Internet before?JC: Write the same way you would explain something to your
best friend. Write to inform, don't write a sales letter
and try to pass it off as an article.MS: Thank you John.------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------
Interviews with Well-Known Ezine Writers #3: – Shelley Lowery – Writing-Articles
Interviews with Well-Known Ezine Writers #3: - Shelley Lowery
MS: Shelley, you're an excellent person to talk to
about Ezine Articles, because - as well as being a
prolific Ezine Writer - you own and operate the
largest article announcement lists on the Internet
(www.web-source.net). How would you rate Ezine
Articles as a promotion technique?SL: Writing Internet articles is one of the best
promotional strategies used online. Not only will it
provide you with massive free publicity, but it will
also build your credibility and promote you as a
trusted professional in your area of expertise.MS: How long have you been writing Ezine Articles and
what are the main topics you write about?SL: I've been writing articles for the last four
years and I write mainly about Internet marketing,
Ecommerce, Web Design, and Web Development.MS: Shelley, are Ezine Articles your principal web
marketing technique?SL: Yes, writing articles is my main marketing
strategy, as I have found it to be highly effective.MS: What sort of Articles have you had most success
with? In your experience, what kind of Articles are
most in demand?SL: I have found that articles written to teach and
inform are the most in demand.MS: Shelley, some Ezine Writers promote a product or
service in their Resource Box, while others aim only
to get a subscription to their free Newsletter. What
would your advice be for getting maximum results from
your Resource Box?SL: I use a combination of both. I mention my product
within my bylines, however, I concentrate more on
gaining new subscribers. By obtaining my readers'
email addresses, I will have the opportunity to
advertise my products over and over again. A long-term
relationship with a subscriber is much more beneficial
than trying to make a one-time sale.MS: What have you found to be the most effective ways
of getting your Articles published?SL: I use a combination of methods. The most
effective method I use is an opt-in list. I enable my
visitors to subscribe to my publishers list to receive
new articles as soon as they're released. The second
most powerful method I use is article announcement
lists. Some additional methods include posting my
articles on my website and submitting them to article
directories.MS: Apart from getting your Articles published in
Newsletters, are there any other ways you use your
Articles to promote your website? (such as turning
them into a free E-Book)?SL: In addition to getting your articles published in
ezines, syndication services provide a great way to
gain massive free promotion. If your article is
published, it will be displayed across hundreds of
websites.MS: That sounds like something every Ezine Writer
should be doing. You own and operate an article
syndication service yourself - can you tell us more
about that, Shelley?SL: Sure, Michael. The Syndicator is a unique
service that enables webmasters to publish complete
articles (with the author's photograph) and/or just
headlines on their website. These articles are
available in several different categories including
Business, Internet Marketing, Biz tips, Web
Development, Web Design tips, Home/Family, Horoscopes
and others. Each article feed displays fresh articles
each week and is automatically updated.MS: What kind of exposure could an Ezine Writer get
through your syndication service?SL: The Syndicator provides content to over 4,000
websites, including co-branded syndication sites. In
addition, the syndicated content is dynamically
delivered to over 10,000 ebooks circulating the
Internet, with a combined audience of nearly half a
million viewers each week.Syndicator: http://www.web-source.net/syndicator.htmMS: That's a huge audience! What sort of articles
does the Syndicator accept?SL: The articles selected to run in syndication
should be well written in simple, everyday language
that everyone can understand. They should provide our
readers with quality information that teaches and
informs in regard to the subject matter.Submissions:
http://www.web-source.net/syndicator_submit.htmMS: Some people say - with regard to Ezine Articles -
that everything that could possibly be written about
has already been written. What would be your response
to that?SL: There's an endless number of subjects on which to
write about. But even if a subject has been previously
written about, every writer has their own style and
their own opinion - your article will have its own
uniqueness.MS: What would you say is the single most important
style tip for writing a good Ezine Article?SL: Articles should be well written in a simple,
everyday language. And, provide readers with quality
information that teaches and informs in regard to the
subject matter.MS: And finally, Shelley, what would be your advice
to someone who wants to write Ezine Articles but has
never written for the Internet before?SL: If you really want to get published, write your
articles with a sincere desire to teach and inform. Talk
to your readers and share your expertise.MS: Thank you, Shelley - you've given us some great
tips.SL: Thank you, Michael. It was my pleasure.------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------
Interviews with Well-Known Ezine Writers #1: – Bob Leduc – Writing-Articles
Interviews with Well-Known Ezine Writers #1: - Bob Leduc
MS: Bob, how important have Ezine Articles been in
achieving your success in online business?BL: Very important! Most of what I learned 6 or 7
years ago about doing business on the Internet came
from articles written by others already working
online. Today, most of my new customers and clients
are generated by the articles I write.MS: How long have you been writing Ezine Articles and
what are the main topics that you write about in your
Ezine Articles?BL: I've been writing Ezine articles for 5 years and I
mainly write about Marketing and SalesMS: Bob, amongst all the promotion techniques you use,
how important are Ezine articles?BL: 1st ...by a large marginMS: Are there other techniques you use?BL: Yes. I also do off line promotions by postcard.MS: Bob, what sort of articles have you had most
success with? In your experience, what kind of
Articles are most in demand?BL: "How to" articles about how to find more prospects
and customers or how to close more sales. I've been
very successful at building my own business and
helping other business owners build theirs. I write
about the things I learned and use ...and tailor my
writing specifically to help other small business
owners.MS: Some Ezine Writers promote a product or service in
their Resource Box, while others aim only to get a
subscription to their free Newsletter. What would your
advice be for getting maximum results from your
Resource Box?BL: Both methods are effective. To generate the
maximum response the byline must offer the reader an
enticing benefit.MS: What have you found to be the most effective ways
of getting your Articles published?BL: Building my own list of publishers who requested
articles from me.MS: Apart from getting your Articles published in
Newsletters, are there any other ways you use your
Articles to promote your website? (such as turning
them into a free E-Book)?BL: A few of my articles are in eBooks. 32 of them are
compiled into a print publication titled, "How To
Build A High-Profit Business On A Low-Impact Budget"
(http://BobLeduc.com/highprofit.htm)MS: Bob, is there any particular program or software that
you find especially useful as an Ezine Writer?BL: Yes. 2 programs:#1. MS Word. I use this word processor to write my articles.
I created a template with the formatting I want for writing
articles. The built in word count tool helps me control the
size of an article as I write. Then I can save the article
as plain text with line breaks at 60 characters per line
...the format I use for submitting to publishers.#2: I use WorldMerge by ColoradoSoft to email articles to
the publishers on my list. It creates individual email
messages with personalized information merged into each.MS: It sometimes seems that everything that could
possibly be written about has already been written
about. What would be your response to that?BL: Maybe every subject was been written about. But
not every aspect of every subject has been covered.
Plus, the world is changing -- FAST. Every change
creates more things to write about.MS: What would you say is the single most important
style tip for writing a good Ezine Article?BL: Make your articles easy to read. Use simple, easy
to understand words and examples. This is easy if you
only write about things you do yourself -- or things
you learned yourself by trial and error.MS: And finally Bob, what would be your advice to
someone who wants to write Ezine Articles but has
never written for the Internet before?BL: (1) Recognize that most of the articles you read
were written by someone just like you. (2) Choose a
topic you know a lot about from personal experience
...even if others already wrote articles about it.
Then force yourself to start writing YOUR article on
that topic.MS: Thank you Bob.------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------